Thursday, April 12, 2012

When Should I Market My Business?

A common question amongst new, and established, business owners.
I speak to a lot of small business owners daily, and the differences in advertising perception are often startling. And yes, it's a very personal thing. 


"This is right, that's wrong blah blah blah" 

I love to get in and throw around different ideas/methods of marketing, but within a few moments of striking up a conversation with someone new, it's easy to see how it will go. 
I'm going to try and "label" my favourite three here. 

Tuesday, April 3, 2012

Are You Running Your Business Without a Website?

Why? It's never been easier to get online.
There's a common misconception going around that you have to spend a lot of money to get a nice looking, functional, and search engine optimised business website. Not the case.

Gold Coast Copy specialises in the smaller to medium businesses and can actually design a completely new website, capable of a page 1 rank on Google, and host it for a year for less than $500!

A permanent, online advertisement recommending your business for under five hundred bucks.

"Yeah, but it'll look cheap, with stock photos and awful text with mistakes in. It may even put people off my business!"

Another misconception. Don't believe the hype.

I've checked out some of the websites that have cost my clients thousands of dollars. Several consisted of four or five pages, filled with the sort of content a monkey could have smashed out between bananas. Sure, we all want our websites to look nice, but the most important aspect is the copy. Without it, you don't sell your product or service.

Why is Golf Coast Copy's Website Design different?
Well the websites are unique - not templates, not blog based. You basically get the look that you want, with the web content designed to sell your products to the correct target audience. While they may not be the huge, flash-based mega sites you might find for such companies as Coca Cola, they do what's required. And that's to be a permanent, online advert for your business.

Gold Coast Copy's $500 Starter Pack offer gets you this:
  • Four Page Website
  • Domain Name
  • 12 Months Hosting
  • Business Email Address

The Optimised Package, for $799, gets you a little more:
  • Up to Eight Web Pages
  • Domain Name
  • 12 Months Hosting
  • Business Email Address
  • Search Engine Optimised Copywriting

So, why not take a look at what they've got to offer? Could save you thousands!

Gold Coast Copy